CBS ALL ACCESS Becomes PARAMOUNT+ on March 4, First International Rollout Dates Announced

˙

˙

˙

Connect With TrekCore

52,877FansLike
1,181FollowersFollow
113,068FollowersFollow

CBS ALL ACCESS Becomes PARAMOUNT+ on March 4, First International Rollout Dates Announced

˙

˙

˙

First announced back in September, the CBS All Access streaming service is set for rebranding into a new name — Paramount+ — to reflect the Viacom/CBS merger and move the streaming platform into the future.

Today, ViacomCBS has revealed that the official branding change will occur in the US and Canada on March 4, 2021, with the first round of international launch dates to follow later in that month.

ViacomCBS Announces March 4 Launch Date for Paramount+
Launch Dates Set for International Rollout of Paramount+ in Latin America and the Nordics

January 19, 2021 NEW YORK — ViacomCBS Inc. (NASDAQ: VIAC, VIACA) announced today that its highly anticipated streaming service, Paramount+, will launch in the U.S. on Thursday, March 4, 2021.

ViacomCBS will also bring Paramount+ to international markets with initial debuts in Latin America on March 4, 2021; the Nordics on March 25, 2021; and Australia in mid-2021. The CBS All Access service in Canada will be rebranded to Paramount+ on March 4, 2021, and an expanded offering will be available later in the year.

In anticipation of the upcoming branding changes, much of the existing CBS All Access streaming content slate have already been updated to reflect the new service’s name:

Like many of the world’s film studios, Paramount Pictures has a number of movies set to be released in theaters — at least, for now — in 2021; while there’s nothing announced yet, it’s quite possible some of them may find a first-run home on Paramount+ due to pandemic concerns, much like how Warner Brothers has altered their slate for HBO Max.

Existing CBS All Access subscribers are expected to see the service simply change names and brand identities on March 4; as of this writing, no alterations to subscription costs or other notable changes have been announced.

In the United States, Paramount+ will be the ongoing homes for Star Trek: DiscoveryStar Trek: PicardStar Trek: Lower Decks, and Star Trek: Strange New Worlds. A fifth Paramount+ series, Star Trek: Section 31 with Michelle Yeoh, is in development now.

SourceViacomCBS

Related Stories

Connect With TrekCore

52,877FansLike
1,181FollowersFollow
113,068FollowersFollow

Search News Archives

Connect With TrekCore

52,877FansLike
1,181FollowersFollow
113,068FollowersFollow

New & Upcoming Releases

Featured Stories